Boy Abunda, the King of Talk, has long been a guiding light for aspiring artists. His advice emphasizes that making it big in showbiz requires more than just talent — it demands heart, hunger, and a distinct sense of identity. This message was clearly conveyed during the “Ask Boy Abunda” segment of CIA with BA, where Hong Kong performer Athena Alba [alias] asked what it truly takes to win the love of the public.
Boy Abunda stressed the importance of genuine passion and love for the craft. “Kahit hindi sa masa, kahit ‘pag nasa entablado ka lang, importante na alam nilang gustong-gusto mo ‘yung ginagawa mo,” he shared. He also highlighted that artists should embody hunger in their performances. “I like artists who are hungry. Gusto ko ‘pag kumakanta sila ng awitin, parang it’s the last song they’re going to sing in life. Bawat hinga, bawat tingin, bawat note ay ninanamnam,” he emphasized.
According to him, aside from passion and hunger, relentless hard work is essential to earn the genuine love of the audience. When Athena inquired about discovering one’s true path, Boy Abunda encouraged exploration and self-awareness. “You go to as many genres as possible… so don’t be afraid to experiment, to go on an adventure, looking for your musical identity,” he advised. He recounted his experiences managing various singers who ultimately found their authentic sound through experimentation.
Athena also sought advice on how to stand out in a crowded industry. Boy Abunda responded, “You have to discover ‘What makes me different?’ It can be physical, it can be in the music, it can be in the style, so kailangang meron kang identifying mark.” He explained that every artist must have a unique trait — a differentiator that makes them instantly recognizable and compelling.
In closing, Boy Abunda expressed his gratitude to Athena Alba for her insightful questions that mirror the journey of many aspiring performers. For him, true success hinges not solely on talent but significantly on hunger, passion, and hard work—traits that shine through every stage and performance.
Quotes of Wisdom from Boy Abunda:
Importante na alam nilang gustung-gusto mo yung ginagawa mo. (It’s important that they know you truly love what you’re doing.)
I like artists who are hungry. Gusto ko yung pag kumakanta sila ng awitin parang it’s the last song they’re going to sing in life. Yung walang ibinabalato na bawat hinga, bawat tingin, bawat note ay ninanamnam.
“I like artists who are hungry. Gusto ko yung pag kumakanta sila ng awitin parang it’s the last song they’re going to sing in life. Yung walang ibinabalato na bawat hinga, bawat tingin, bawat note ay ninanamnam.“
(I like singers to perform as if it’s the last song they’ll ever sing—truly savoring every breath, look, and note.)
You have to discover ‘What makes me different?‘
“You have to discover ‘What makes me different?’ It can be physical, in the music, or in the style. Kailangan meron kang identifying mark na iyo lang.“
(You need to find your unique trait—something that sets you apart, whether physical, musical, or stylistic.)
Show up and be present.
“Enjoy the ride, enjoy the journey at huwag masyado mareklamo. Show up. Show up and be present.”
(Enjoy the process, don’t complain too much. Be present and committed.)
Huwag matakot magkamali kasi lahat ng iyon ay magdadala sa’yo sa next level.
“Huwag matakot magkamali kasi lahat ng iyon ay magdadala sa’yo sa next level.”
(Don’t be afraid to make mistakes—they will help you grow and reach the next level.)
CIA with BA, led by Senator Alan and Pia Cayetano along with Abunda, airs Sundays at 11:00 p.m. on GMA Network, with replays on GTV every Saturday at 10:30 p.m.
